Why You Need a SWOT and How to Do It Correctly
On Wednesday, October 28 from 11am-noon, please join the Penn State Altoona LaunchBox supported by the Hite Family as we host Colleen Devorris, Founder and CEO of BrandDemon, for this informative no-cost webinar.
What is your company’s competitive advantage? How do you evaluate the strategic position of your organization? To answer those questions, you need to start with strategy’s most important building block, a SWOT (strength, weakness, opportunity, threat) Analysis.
In this session you will learn:
• Why you need a SWOT & the importance of getting it right
• How it fits in your organization’s strategic planning process
• Common mistakes that can tank your SWOT
• Secrets to building a game-changing SWOT
About the presenter – Colleen Devorris, Founder and CEO of BrandDemon has 35 years industry experience, leading brand strategy, concept development, advertising, and marketing with Procter & Gamble, Revlon, Sheetz and more.